Size of Global Touchscreen Mobile Device market in 2010

According to Gartner, the worldwide market for touchscreen mobile devices will surpass 362.7 million units in 2010. This will be a 96.8 percent increase from 2009 sales of 184.3 million units.

Gartner predicts that By 2013, touchscreen mobile devices will account for 58 percent of all mobile device sales worldwide and more than 80 percent in developed markets such as North America and Western Europe.

Share of different regions in the global touchscreen device market in 2010:

Asia/Pacific_______________35.6 percent
Western Europe___________ 26.8 percent
North America____________ 24.4 percent

Explanation: Thus in 2010, in every 1000 touch devices sold world-wide, 356 will be sold in Asia/Pasific, 268 in Western Europe and 244 in North America.

From a sales volume perspective, Asia/Pacific is the leading region for touchscreen mobile devices. Asia Pacific region is projected to surpass 129.1 million units, accounting for 35.6 percent of the global market.

Penetration of touch devices in the above regions:

Western Europe___________ 49 percent
North America____________ 46.65 percent
Asia/Pacific_______________23.4 percent

Explanation: Thus in 2010, if total mobile device sales in Western Europe is, say 100, then the number of touch devices in these 100 mobile device sales will be 49.

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