Broadband Penetration in Britain and the popularity of Internet Radio

Amidst the announcement of UK Radioplayer service’s (association between the BBC and commercial media agencies to offer Internet streamed radio services) December launch, it’s good to look at the reach of Broadband and the popularity of internet radio in UK.

70 Percent or 7 in every 10 British homes have broadband. Out of these approximately 2 percent are using the Internet to listen in to radio. --------

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