Google Q2 2011 earnings announced

Google Inc. has reported its financial results for the quarter that ended on June 30, 2011 (Apr-Jun 2011).

This is the concise picture of Google’s Q2 2011 financial Report:

Total Revenue ____________$9.03 billion
Total Revenue same Quarter last year (Q2 2010)____________$6.8 billion
Percentage Growth_________32%

Since Google depends on search traffic and advertising, hence below are two other important financial highlights:

Google’s traffic acquisition costs (TAC) in quarter ending June 30, 2011_______$2.11 billion
The TAC accounted for about 24% of advertising revenues. Thus Google earned about $2.8 billion from advertising in the quarter under consideration.

Google owned websites generated revenues of $6.23 billion (69% of total revenues). Partners, via AdSense, generated revenues of $2.48 billion (28% of total revenues).

Google’s revenues from outside of the United States amounted to about $4.87 billion.

Over all Worth: Google has $39.1 billion in cash, cash equivalents, and marketable securities as of the end of the quarter. Google’s employee count is 28,768, excluding the 450 employees that they hired as part of the acquisition of ITA Software. --------

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