New iPad app combines online-like retail experience with archive of interactive catalogs

A new iPad app, Nordstrom for iPad, released on the Labor Day holiday, to assist its holiday weekend sales; combines an online-like shopping experience with an archive of the catalogs. The app works in both portrait and landscape, though the catalogs continue to be designed from the print editions and so can put tantrums in landscape, when the text becomes totally unreadable.

The new app is the second app from the Retailer. A previous app, Nordstrom The Catalogs from Synapse Group (makers of apps like SkyMall, the in-flight shopping catalog), was released just in time for the Christmas shopping season last year.


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