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What Is Twilio WhatsApp?: Cost, Features and How to Get Started

June 23, 2022
in Tutorials
What Is Twilio WhatsApp
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Twilio WhatsApp is a cloud-based communications platform for delivering messages, voice, and chat in a wide range of communication channels.

Contents

  • 1 What Is Twilio WhatsApp?
  • 2 Whatsapp Integration
  • 3 Pricing For Twilio Whatsapp
  • 4 Getting Started With Twilio Whatsapp
    • 4.1 Prerequisites: What you need before applying
    • 4.2 Step 1: Request Access with Twilio
    • 4.3 Step 2: Submit WhatsApp Business profile information
    • 4.4 Step 3: Approve Messaging Request in Facebook Meta Business Manager
    • 4.5 Step 4: Twilio completes your account registration
  • 5 Conclusion

What Is Twilio WhatsApp?

As one of the most popular communication platforms in the world, WhatsApp is a natural choice for businesses looking to reach a large audience. But what is Twilio WhatsApp, and how does it work?

Twilio WhatsApp is a service that allows businesses to send and receive messages through the WhatsApp platform. In order to use Twilio WhatsApp, businesses must first create a Twilio account and purchase a phone number. Once they have done so, they can configure their account to send and receive messages through WhatsApp.

One of the great things about Twilio WhatsApp is that it offers a very robust set of features for businesses to take advantage of. For example, businesses can create automated messages that are sent out when certain conditions are met, or they can set up message templates that make it easy to send common messages quickly and easily. Additionally, Twilio WhatsApp offers support for group messaging, so businesses can easily communicate with groups of people at once.

Overall, Twilio WhatsApp is an extremely powerful communication tool that can be used by businesses of all sizes. If you’re looking for a way to reach a large audience through WhatsApp, then Twilio WhatsApp is definitely worth considering.

Whatsapp Integration

If you’re like most people, you probably use WhatsApp every day to stay in touch with friends and family. But did you know that WhatsApp can also be used for business purposes? That’s right – with Twilio WhatsApp, businesses can easily integrate WhatsApp into their customer communication channels.

So how does it work? Twilio WhatsApp makes it easy to send and receive messages from customers right within the WhatsApp interface. Plus, all messages are securely stored in the cloud so you can access them anytime, anywhere.

With Twilio WhatsApp, businesses can easily keep track of customer conversations, resolve issues faster, and provide a better overall customer experience. So if you’re looking for a way to take your customer communication to the next level, be sure to check out Twilio WhatsApp!

Pricing For Twilio Whatsapp

The first thing you need to know is that there are two ways to use Twilio for WhatsApp: through a Twilio Sandbox or on a production account. A Twilio Sandbox is free to use and provides a way for you to test out the WhatsApp API. A production account, on the other hand, will cost you money. The good news is that there is a free trial available so you can try out the service before committing to it.

Now let’s take a look at the pricing for Twilio WhatsApp. There are two pricing plans available: pay as you go or monthly subscription. With the pay as you go plan, you only pay for the messages that you send. This plan starts at $0.005 per message. If you need to send a lot of messages, you can bulk purchase them at a discounted rate.

Getting Started With Twilio Whatsapp

If you’re new to Twilio, this blog post will walk you through the basics of getting started with WhatsApp. We’ll cover how to sign up, activating a phone number, and setting up the service. By the end of this post, you’ll be ready to start building WhatsApp applications with Twilio!

Prerequisites: What you need before applying

1. A Twilio account. You can create one here for free: https://www.twilio.com/try-twilio

2. A Twilio phone number. You can purchase one here; it will cost you a minimum of $1 per month, depending on your region https://www.twilio.com/console/phone-numbers/search

3. A verified Facebook Business Manager ID. You can obtain this from your Facebook Business settings. (Please note: This is not the same as your Facebook page ID).
If your Facebook Business ID is not verified, follow the following instructions to obtain verification. The process takes about one week:
Facebook Business page verification (fb.com)

Step 1: Request Access with Twilio

To apply for a new WhatsApp account, fill the form on Twilio’s website:

https://www.twilio.com/whatsapp/request-access

Here you will need :

  • Your Twilio Account SID, which can be found in your Twilio console/dashboard.

  • Your Facebook Business Manager ID. You can get this from your Facebook Business settings.

  • In “I wish to provision this account with a 3rd party vendor” option, you must select No..

Step 2: Submit WhatsApp Business profile information

Before this step, make sure you have a Twilio number that can be purchased from https://www.twilio.com/console/phone-numbers/search

After getting number, go to Programmable Messaging → WhatsApp Senders at https://www.twilio.com/console/sms/whatsapp/senders

Now, Click on “+” and add the number you want to use. Also add WhatsApp profile information like name, address, logo, etc.

Step 3: Approve Messaging Request in Facebook Meta Business Manager

After Twilio has submitted your profile successfully to Facebook, you will get an email and a message in your Facebook Meta Business Manager to approve “messaging on behalf of” request. This takes from 1 day to 1 week after submission.

You canapprove this request through this link: https://business.facebook.com/settings/requests/received_requests

You can also navigate to your Facebook Business Manager → Business Settings → Requests

Step 4: Twilio completes your account registration

After step 3 is completed, Twilio will complete the remaining process of your application. After your account has been approved, Twilio will register your number, and they will send you a confirmation email.

Your Twilio account is now ready.

Conclusion

There’s no doubt that Twilio WhatsApp is a powerful tool that can help businesses stay connected with their customers. But how does it work? In a nutshell, Twilio WhatsApp allows businesses to send and receive messages through the WhatsApp messaging app. This means that businesses can communicate with their customers in real-time, which can be a huge advantage when it comes to providing customer support or offering sales and promotions. If you’re considering using Twilio WhatsApp for your business, be sure to check out our complete guide to get started.

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