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Secure Your Online Activity with Ad Block Technology | Should you?
How often do you load a website only to get redirected somewhere else? How many times have
you had to exit out of pop up ad after pop up ad just to reach your desired content? Not only are
these ads annoying, but they’re also dangerous to your system.

Image Courtesy: PixaBay

There are ways you can prevent these ads from appearing. By using ad block technology, the
user frees up and cleans up the webpage from unwanted and dangerous ads. Should a web surfer use an ad blocker or not is a topic to delve on. Using an ad blocker has its own advantages and disadvantages. Lets go into the details of it.

Let’s take a look at what ad blocking technology is and why you should use it OR; not use it.

What is Ad Blocking?

Ad block technology is a tool that consumers use to keep their online activity secure and private.
On top of that, it helps to get rid of pesky ads that take up space on a website. Those ads are
flashy and enticing some days and annoying and dangerous other days.

Ad blocking is software you install that prevents advertisements from popping up on a web
page. It removes the enticing ads that tend to border around the content you are trying to
access. You end up with a clean look that is easier to maneuver through.

Why Use Ad Blocking?

Improve Online Experience

There are two main reasons why you should block these bothersome ads that pop up. One
reason is to improve the overall experience you have on a web page.

When you load a website and have to continually exit out of pop-ups to access the content, it
can quickly become frustrating. The result is the user becoming frustrated with the experience
and likely moving on to a different site.

For example, when you get redirected to an entirely different web page before you can open up
the desired link, those are interstitial ads (“in between”). They disrupt the desired flow of the
content by sending you on a different path before you can reach your final destination.

Sometimes, these ads are welcoming if they display information interesting to you. But most of
the time, they serve no purpose to the reader.

Another type of ad that has little to no popularity with users is rollover ads. These are the ones
that automatically start playing video and sound as soon as your mouse hovers over the ad box.
Whether you meant to start the ad or not, it will activate from the cursor.

Security and Protection

The other reason for ad blocking, and more serious of the two, is for security purposes. Malware
is becoming a growing concern for internet safety. But currently, malvertisements are causing
significant problems.

Image Courtesy: PixaBay

A malvertisement is a combination of malware and advertising. In simple words, it is a malware which mimics an advertisement. Malware is a virus that infiltrates your computer causing harm to the system and all your stored data. Cybercriminals use malware as a way to steal information and create numerous problems for the user.

What makes malvertising so dangerous is how it is implemented. It looks and acts like a typical
ad you would see on a webpage. The difference, however, is malvertisements will connect you
with a virus, whereas a regular ad will connect you to a company page. These ads are smartly
laid out in a way that engages with you emotionally to entice you to click on the link.

Image Courtesy: PixaBay

It can be hard to recognize a malvertisement since they look like authentic ads. Another way
hackers are getting these ads noticed is by buying out ad spaces on popular and legitimate
websites. So, now you can’t even rely on the reliability of the website. This is where ad blocking
will help remove these ads from the site.

Investing in ad block technology eliminates unnecessary frustration and saves your device from
harm. Use it to remove pesky, unwanted ads, as well as protect your computer from malicious
activity. Malvertisements won’t be going anywhere soon. Protect yourself and your online
activity so you can enjoy your online experience.

Why you must not use Ad blockers? [By: A Bisht]

One of the biggest disadvantages of using an ad blocker is that it negatively affects those content websites which depend on genuine advertisements to earn revenue. Decrease in ad revenue discourages content creation, which is not a good news for users, because many of these small websites are sources of a different view point or if said in other words, offer a more customized take compared to what large websites offer. 

Most hit by Ad blockers are small content websites. The bigger ones have always the option of paying ad blockers to white-list them, so that even when the ad blocker is active, their ads are not blocked.


About the Author

Jordan Choo, a content creator and digital marketing specialist with Hotspot Shield, a product of Anchor Free. With specific inputs from A Bisht.

A bisht Tuesday, July 24, 2018
What Facebook's high-end Print magazine 'Grow' for Businesses means for Content?
A very interesting development took place this Monday. The World's biggest online social network  Facebook launched a high-end Print magazine 'Grow'.

Facebook's high-end Print magazine 'Grow' for Businesses means for Content

The quarterly high-end magazine offered in both print and online, is launched for business leaders in the UK and Northern Europe markets.

Facebook print magazine "Grow" points at the direction where premium business decision making content or premium marketing content is heading"

A print magazine from Facebook in 2018 is surprising for any blogger or online content creator.

It is surprising because it throws at us a number of questions?

Why a print magazine in 2018?

Is it a Facebook's marketing brochure for selling its premium content online?

Is it changing the entire content industry by restricting access to premium content?

etc.

There are so many questions.

But the most important question for me is -- Does Facebook's print magazine tell us something about where premium content is heading in coming months and years?

This is an important question because in the last 12 years, the proliferation & growth of content and social networks at the same time, made premium content really cheap. Almost everyone online got access to quality content sooner than later.

Although this democratization of content was quite logical and welcome from a web user's perspective, it took a heavy toll on the content business or more specifically original content creators. The same content was being offered for different objectives -- to increase followers, to increase influence, to make small money, to market small businesses etc. -- by content creators down the line.  All this resulted in -- the task of creating Original content quite expensive. If people and businesses creating original content are made inconsequential (both revenue and skill-wise), then why will they create any content.

So does Facebook's print magazine in 2018 point to a separation of premium or exclusive content from ordinary content online?

It seems so.

And when seen this way it is not surprising at all.

We are already seeing payment windows on major original content creators' websites.

We are also seeing the development of an alternate ecosystem where ad blockers are blocking automatic context based ads on majority of websites. These non-original content creators have two options to remain afloat -- 1) Enter some revenue generating subscription model OR; 2) Pay the major Ad blockers to be white-listed.

So exclusive or premium content is already being segregated online. The content is heading this direction in coming months and years.

Who knows, Youtube also brings one such model in coming days and months.

And finally, going back to Print in 2018.

As far as Facebook's Print magazine is concerned it seems more like a marketing brochure for business leaders in premium markets; and the complete offerings will still be offered behind premium windows online.

But can it be a revival of premium business marketing content in Print? 

It can be. After all what business leaders look at most times is concise summary. The print magazine can always be glanced one time and put into shredder immediately. 

A bisht Thursday, June 28, 2018
Recent articles not showing on self-hosted WordPress Blog
If you're a blogger running a self-hosted wordpress blog , then sometimes you find your recently written or created posts/articles absent from the home page. They are not only absent from blog homepage, but also from Recent posts widget in the Sidebar. You have emptied the browser cache and done everything else, but the problem persists.  Your self-hosted WordPress Blog homepage is looking like this to everyone, including you:

Recent articles not showing on self-hosted WordPress Blog


When in reality it must look like this:

You have added more articles and content to your self-hosted WordPress Blog, but the recent articles are absent on homepage, for everyone, including you.


So what is the way out?

Try to do this: Install and activate another Theme to your wordpress blog. You can even install a free wordpress theme. Visit blog, to see if the recent posts/articles are visible in the new theme. If yes, then reinstall and activate your previous theme. It may solve your problem.

                                                              ---------------------------------

What is self-hosted wordpress blog or website?  
A blog created by installing free WordPress.org CRM or platform on purchased hosting. It is different from free wordpress.com. Here all you need is a domain name and web hosting. The CRM comes free with hosting.

A bisht Wednesday, May 16, 2018
Does Google see your BLOG "Unsafe website to visit" | Google Tool

This 'Safe for browsing' Check tool from Google is so simple that even a new blogger or website owner can use it.


It is no hidden truth that Google is the biggest source of organic traffic for any blogger or website owner. To benefit from this free traffic, a blog must not only appear in the Google search results, it must also be tagged safe for browsing by Google.

A blog which is flagged "Dangerous to surf" or "Unsafe website to visit" or "Compromised website" by Google means a significant loss of free traffic to a blog. Hence it is important for every blogger, especially new ones to check surfing reputation of their blogs. More so, if she/she is making constant hit-n-trial changes to her blog. It is very easy to get some malicious codes on a blog during such tweaking attempts.

To check the Safe website to Visit status of your Blog, visit this Google Tool:

Unsafe website to visit or unsafe blog to visit Google Tool
   

If your blog passes the Safe for browsing test, then it is great.

What if your blog fails the Google "safe website to visit" Test


If it fails then don't panic. Start removing the changes you made to your blog code (theme html), removing the most recent one first; and keep checking the Safe surf status after every change.

If you have installed some unsafe widget code or advertisement, then you can think about removing them as well.

Good luck!

A bisht Saturday, May 5, 2018
Pay HDFC Life Policy Premium ONLINE | Simple Steps

Many HDFC Life insurance policy holders personally visit their Insurance provider office to pay their annual insurance premium. They can pay their HDFC Life Policy Premium ONLINE as well. It will be far more easy and save them from much hassle. Below are some simple steps to pay HDFC Life Policy Premium ONLINE:


Steps 1: Search for hdfc life on google. Click on Premium Payment on Official HDFC Life insurance website:

google search hdfc life

Step 2: Click on Make Hassle-free Premium Payment

click on hassle free hdfc life insurance policy premium payment

Step 3: Click on the Click Here link

online payment hdfc life insurance policy premium

Step 4: Enter HDFC Life Policy Number (it will be mentioned in your policy or previous receipt).
Enter your date of birth in correct format. For example, if the policy holder's date of birth is June 25, 2000, then put 25/06/00 (DD is 25, MM is 06 and YY is 00).

And Click on Proceed.

put your hdfc life insurance policy number and date of birth in dd/mm//yy format and click on proceed
Step 5: Tick the Agree box and fill any information which you're needed to fill.

Click on Pay

Step 6: Follow the Online Payment steps.

Step 7: Save or Print the "HDFC acknowledgement of successful HDFC Life Insurance Premium" for future evidence.

hdfc life insurance policy premium payment acknowledgement


That's it, you have successfully paid your HDFC Life Policy Premium ONLINE.

A bisht Friday, May 4, 2018
How to install cuelinks on Blogger Blog | A Quick Solution

Are you are one of those bloggers who is running a Blogger blog, and want to install Cuelinks on your blog to earn money? But for some unknown reason you're not able to install the cuelinks code successfully then this article is for you.

The reason for the unsuccessful installation of Cuelinks code on your blogger theme can be the Jaavascript problem.

This problem arises when the html code provided by Cuelinks is not converted into java-script code. When the html code is pasted in the blogger theme without converting it to Java-script, then Cuelinks is not able to access the installation in the template. This results in unsuccessful installation.

Convert Cuelinks HTML Code to Java-script for Blogger Blog

Suppose, you want to convert all the links within your blogposts into money making Cuelinks. This kind of monetisation is particularly useful if you quote other website links in your content.

So how can you successfully install the Cuelinks code in your blogger blog to convert all such links(when clicked by reader) into money-making affiliated links.

Here is the simple installation, including the javascript conversion, which many blogger blog owners may be missing:

Step 1: Log in to Cuelinks Dashboard and Click on INSTALL NOW button under Javascript installation.

Cuelinks javascript installation


Step 2: On the new page, Click on COPY button:

copy cuelinks html code

Step 3: Convert the Copied Code into Javascript. You can use one of these html to javascript conversion websites. Copy the converted code (converted to Java script).

Step 4: Go to Blogger Dashboard and Click Edit HTML button under Theme:

Click edit html button to edit blogger theme

Step 5: Search </body> inside the html code and paste the converted Cuelinks code just above the </body> tag. Save Theme.

paste the converted Cuelinks java script code inside the edit html


Step 6: Paste your full website url and Click CHECK INSTALLATION button.

check whether your cuelinks java script installation is successfully installed on your website or not.

You will see a Green "Javascript Installation Successful" message!

A bisht Thursday, May 3, 2018
Tell-all Book about Silicon Valley's Secret Sex Parties
To the outside World, Silicon Valley is still a fabled place. These outsiders are not just common Joes. The crucible of tech start-ups with astronomical expectations, valuations and investor money, is much alien to outside businesses as well. Most of the things they seem to know about Silicon Valley are the third person accounts of familiar with the developments. Outsiders are not to blamed entirely. The Valley is said to have a habit of keeping everything under wraps. May be the nature of their efforts (based on some brilliant yet simple easily scalable idea)  makes such an arrangement necessary.

A book which claims to be a tell-all Book about Silicon Valley's Secret Sex Parties
But keeping things very private has its own downsides. Apart from having a lot of third person accounts, too many strongly guarded closed doors, also means everything questionable happening at workplace (and work related after-hours activities) getting snow-balled into big controversies. Work Place related issues involving gender discrimination, unequal wages, sexual harassment, moral misconduct are not restricted to Silicon Valley alone, but those unearthed from the Silicon Valley become the biggest talking point. This explains why the tech startup Uber's sexual misconduct scandal involving 20 employees is still in our minds. But things don't seem to change for the valley anytime soon. More so till the private money rules most of the startups.


That said, an upcoming book (available now) by Bloomberg veteran Emily Chang named Brotopia: Breaking Up the Boys’ Club of Silicon Valley, is going to add into Silicon Valley's much talked about drug fueled (Ecstasy like called "Molly Tablets") after-hours sex parties. The book, which the author claims is based on the accounts of nearly two dozen people familiar with these parties, portrays Silicon Valley as a place where exclusive invitation only sex parties, called "e-parties" decide an attendeee's rise or fall in dynamic power struggle. A power struggle where a female in tech has no escape, claims the author.

The author believes that these after hours sex orgies involving typically first-round investors, prominent entrepreneurs and high-ranking executives(from tech and tech aligned industries) enforce a higher ratio of women to men, with the sexual acts heavily skewing towards Cougar acts, orgies.

A bisht Wednesday, January 3, 2018
Facebook tool tells whether you unknowingly helped the Russian propaganda machine
Many people in US see reasons to believe that the Russian propaganda machine in media (both online and offline) was used massively to skew the skew outcome of the 2016 US Presidential Elections. They also believe that in addition to making a wave in favor of a candidate, the Russian propaganda decreased people's confidence in the democratic process.


Social networks such as Facebook and Twitter became a handy tool for this propaganda, and many people knowing or unknowingly, became part of the rumors, lies and partial information. With mounting pressure on Facebook and Twitter to regulate the social content on their networks, the Social networks have regulated their TOS, content guidelines.

The facebook tool lets to you know whether you unknowingly followed some FB page or shared some content which was part of Russian propaganda
Now Facebook has launched a new tool which enables you to know whether you had unknowingly created and shared some content on Facebook which helped the Russian propaganda; OR if you have shared or liked the content directly from some known propaganda users, Pages. If you shared the content from a non-propaganda user, Page, then you will NOT know whether you played role in spreading the Russian designs. On this virtue, the new new Facebook propaganda spotting tool is limited.

Ideally, the said Facebook tool must not be tagged as one helping you spot Russian propaganda accounts. Instead, it must be known as a Facebook tool which helps you know whether you unknowingly liked some Fake Russian Account or; liked or shared the propaganda directly from these Fake Russian accounts.

A bisht Saturday, December 23, 2017
Google Chrome Will Start Auto-Blocking Annoying Ads
When was the last time you visited a website, and suddenly a full screen ad covers up the entire screen? OR when was the last time you have multiple browser tabs open, all of a sudden you hear two people speaking or some ad jingle ringing? .... Very recently right!... or it may be happening just a seconds ago.

Do such whole screen occupying , auto-playing, or distractedly illuminated blinking Ads annoy and irritate you? ... If yes, then you're not alone. The whole screen (which cover even the content area), auto-play video and ads with brightly flashing lights are among the type of ads internet users hate out-rightly.


An ad-blocker may appear the best solution to the problem of annoying ads, but these blockers are bad for content consumption. Hence But don't use an ad-blocker. It's quite logical to understand why any content consumer must NOT USE AD-BLOCKERS.  The logic is simple. The ads shown on any website are there to help the website owners earn revenue. The revenue is used to pay for creating the content you're consuming. If you block the ads, you block the revenue for the website owners, which eventually dries up the content.


But still some ad formats are quite annoying for any content consumer or internet user. So what's the way out? Google which runs online advertisements on majority of websites and web properties online, is aware of this annoying ads problem. That's the reason it's on track of reducing the annoyance.

Google goes after the Annoying and time wasting advertisements online


Instead of banning all ad-blockers which could have been the simplest thing for it to do, Google is going to start blocking ad itself — but only the most overt ones.

Starting on February 15, Google Chrome will begin blocking certain ads they’ve deemed as “overwhelmingly frustrating or intrusive,”. The Search and online advertising Giant hopes that it will encourage advertisers will put more time into making ads that are less intrusive.

google will do a far better job if it starts its own ad blocker.
Google who supports the Coalition for Better Ads, has tasked the Coalition to write out the guidelines of what counts as intrusive advertisements. Under Google’s new policy, ads that take up the whole screen, auto-play sound, or featuring flashing lights are all banned. These ads rank as the most frustrating advertisements in the Coalition for Better Ads’ research.

By teaming up with the Coalition for Better Ads, Google is not only trying to weed out the most obtrusive, annoying ad formats. It's trying to figure out the formats most preferred by the users. It's important here to understand that Google will not reprogram chrome to out-rightly block the annoying ads. Instead its roll-out will be gradual. The Sites found to be violating these set standards will not be able to show annoying ad formats unless, they remove them from the websites. Overall, Google will try to find a ground where the interests of both 'Advertisers, content creators, website owners' and the Content consumer (internet user) are met. Over the months we will see better ad formats online.

Google will not make your Online Content consumption experience "Ad Free"


To conclude, getting rid of online Ads by using an Ad-blocker is not in the interest of the internet user either. For obvious reasons. Seeing it that way, it will be interesting to see how Google makes your online content consumption experience better with better and useful Ads.



A bisht Wednesday, December 20, 2017
Samsung develops World's smallest 10-nm, 8-gigabit DRAM chips
Samsung Electronics Co Ltd said in Seoul on Wednesday that it has developed the world’s smallest DRAM chip. The “second-generation” 10-nanometre, 8-gigabit DRAM chips with improved energy efficiency and data processing performance would be targeted at premium data-crunching electronics such as cloud computing centers, mobile devices and high-speed graphic cards.

Samsung 10-nm, 8-gigabit DRAM chips is  World's smallest DRAM

Samsung plans to move its entire existing DRAM production capacity to 10-nano chips in 2018.

Samsung which is on path of a record operating profit in 2017, is already seeing a strong semiconductor business, and the production expansion move it believes will help it accommodate strong market demand.

A bisht